And the results of the study? Customers are happier to buy in places where there is sunlight rather than in places where goods are illuminated by lamps throughout the day. How do employees look when they spend the whole day under artificial light? Are they pleasant or grumpy? How’s their performance when they aren’t too happy to work under lamps the whole day?
Lightway light pipes mean not only electricity savings, this study shows, carried out for the needs of one chain of stores which is considering lighting their shop floors with sunlight delivered by Lightway light pipes. And why? Lower bills on electricity consumption. Higher turnover on the sales floor thanks to the influence of sunlight. Lower rate of illness and employee absence thanks to healthy sunlight. Lower expenses for maintenance and replacing of electric lights.
- Lower bills on electricity consumption.
- Higher turnover on the sales floor thanks to the influence of sunlight.
- Lower rate of illness and employee absence thanks to healthy sunlight.
- Lower expenses for maintenance and replacing of electric lights.
When all of these factors are taken into consideration, the return on investment of Lightway light pipes is lower than 5 years.
Metro Group Case Study
Contributes to the removal of incidence of tired eyes from electric lights, renewal of vision quality, and limiting the development of illnesses from artificial lighting.
Using Lightway light pipes brings not only lower bills on electricity for lighting the sales floor, but also increases traffic on the sales floor. What is the influence of sunlight on buying behavior in a store? And what is the influence of sunlight on people’s behavior?